Chula Vista California Is Going All-In for Pot

San Diego’s marijuana permitting system is up and running

After kicking and screaming, Chula Vista leaders are on the verge of creating a legal marijuana marketplace that in some ways goes beyond the one established in San Diego. Officials in the largest South Bay community have drafted an ordinance that would allow for three retailers per each of the city’s four Council districts. Those licenses could go to either public storefronts or delivery services — a first for the region and a major victory for those in the industry who’ve lobbied for more options. The storefronts could sell recreationally while the deliverers could sell both medical and adult use products. No more than eight of the 12 retail licenses could go to storefronts.

California’s licensing system launched on New Year’s Day and, since then, hundreds of independent drivers — who’d operated in a gray area of the law — have either joined a dispensary, ended operations or gone underground. In San Diego, the only city in the region with a medical and recreational marijuana licensing system, officials have prevented anyone except storefront dispensaries from making house-calls.


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